Building the Startups of Tomorrow in Salestech, CIM & CRM
Studio 152 is a venture studio incubated by Via.io, created to design, fund, and launch high-potential startups in the fields of Salestech, CIM, and CRM.
Based at 152 boulevard Pereire, the historic headquarters of Via.io in Paris, the studio embodies a proven approach to company creation: bringing together bold early-stage founders with an experienced entrepreneur to maximize the chances of success.
The first two
Studio 152 is already building its first generation of companies within the Via.io ecosystem.
The first two ventures launched by the studio illustrate the type of companies we aim to create: highly focused, product-driven startups solving concrete problems in the sales, marketing and customer data stack.

Gary, co-founder of ViaSay, an X/HEC Entrepreneurs alumni, focuses on developing conversational AI technologies designed to transform how businesses interact with their customers. His work centers on building intelligent agents capable of automating and scaling customer conversations across digital channels.

Maxime, co-founder of Botifull, an X/HEC Entrepreneurs alumni, explores new forms of AI-driven interaction through humanoid and embodied agents. His vision is to create more natural and engaging human–machine experiences for customer-facing environments.
Both ventures are built within the Via.io ecosystem and benefit from its technological infrastructure, data capabilities and go-to-market network, allowing them to accelerate product development and market adoption.


