Building the Startups of Tomorrow in Salestech, CIM & CRM

Studio 152 is a venture studio incubated by Via.io, created to design, fund, and launch high-potential startups in the fields of Salestech, CIM, and CRM.

Based at 152 boulevard Pereire, the historic headquarters of Via.io in Paris, the studio embodies a proven approach to company creation: bringing together bold early-stage founders with an experienced entrepreneur to maximize the chances of success.

This model is designed for entrepreneurs who want to combine the agility of a startup with the strength of an established player: access to a proven technology infrastructure, a commercial network that can be activated from day one, a frictionless operational framework, and funding that removes the need for early fundraising.

The ambition is to support four ventures per year, carefully selected for their strategic relevance and their ability to integrate into the Via.io ecosystem. Each project benefits from a structured onboarding process, immediate operational support, and a clearly defined trajectory, whether as an independent spin-off or through consolidation within the group.

This model is designed for entrepreneurs who want to combine the agility of a startup with the strength of an established player: access to a proven technology infrastructure, a commercial network that can be activated from day one, a frictionless operational framework, and funding that removes the need for early fundraising.

The ambition is to support four ventures per year, carefully selected for their strategic relevance and their ability to integrate into the Via.io ecosystem. Each project benefits from a structured onboarding process, immediate operational support, and a clearly defined trajectory, whether as an independent spin-off or through consolidation within the group.

The ambition is to support four ventures per year, carefully selected for their strategic relevance and their ability to integrate into the Via.io ecosystem. Each project benefits from a structured onboarding process, immediate operational support, and a clearly defined trajectory, whether as an independent spin-off or through consolidation within the group.

This model is designed for entrepreneurs who want to combine the agility of a startup with the strength of an established player: access to a proven technology infrastructure, a commercial network that can be activated from day one, a frictionless operational framework, and funding that removes the need for early fundraising.

The first two

Studio 152 is already building its first generation of companies within the Via.io ecosystem.

The first two ventures launched by the studio illustrate the type of companies we aim to create: highly focused, product-driven startups solving concrete problems in the sales, marketing and customer data stack.

Gary, co-founder of ViaSay, an X/HEC Entrepreneurs alumni, focuses on developing conversational AI technologies designed to transform how businesses interact with their customers. His work centers on building intelligent agents capable of automating and scaling customer conversations across digital channels.

ViaSay.io develops AI conversational agents that enable companies to automate and scale customer interactions across messaging and voice channels.

The platform allows organizations to deploy intelligent chatbots and AI agents capable of handling support, sales and engagement scenarios while generating actionable conversational data.

Designed for modern customer operations, ViaSay helps businesses improve response times, reduce operational workload and unlock new insights from customer conversations.

ViaSay.io develops AI conversational agents that enable companies to automate and scale customer interactions across messaging and voice channels. The platform allows organizations to deploy intelligent chatbots capable of handling support, sales and engagement scenarios.

Botifull.ai explores the next generation of AI-driven interaction through humanoid and embodied agents designed for real-world environments. The company develops intelligent assistants capable of welcoming visitors, answering questions and guiding customers through natural voice and visual interaction across retail, hospitality and customer-facing spaces while enabling more engaging and intuitive human-machine experiences.

These systems aim to support front-desk and service teams by providing real-time information and interactive assistance in physical environments.

Botifull.ai explores the next generation of AI-driven interaction through humanoid and embodied agents. The company develops intelligent assistants designed to welcome visitors, answer questions and guide customers in retail, hospitality and other customer-facing environments.

Maxime, co-founder of Botifull, an X/HEC Entrepreneurs alumni, explores new forms of AI-driven interaction through humanoid and embodied agents. His vision is to create more natural and engaging human–machine experiences for customer-facing environments.

Both ventures are built within the Via.io ecosystem and benefit from its technological infrastructure, data capabilities and go-to-market network, allowing them to accelerate product development and market adoption.

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